Sponsorships Media Release19 May 2016
KwaZulu-Natal, Durban, 6 May 2016 – To experience ordinary people conquering the extraordinary be at the award-winning Comrades Marathon Nedbank Green Mile SPECTATOR ZONE in Old Main Road, Kloof, on Sunday, 29 May 2016, from 08:00 to 15:00.
On the day a 1,2 km stretch of road in Kloof will be converted into an energetic mile-long 'green and gold'-themed spectator and runner zone, orchestrated by Nedbank, to ensure runners, families and friends feel fully immersed in the awe-inspiring, humbling, life-changing Comrades Marathon along the Comrades Marathon route. Dress to theme and join in with the fun and festivities.
The Comrades Marathon is South Africa's most inclusive sports event, involving a sports discipline that has no cultural, racial or financial barriers, and attracting around 350 000 spectators, three million global TV viewers and 4 500 volunteers every year, not to mention the real heroes – the approximately 20 000 runners who take on the Ultimate Human Race.
Showing their support for the Comrades Marathon has become an important, unmissable and iconic tradition for millions of South Africans. Families, friends and colleagues make plans to support competitors, getting up at the crack of dawn, packing picnic baskets, deck chairs and umbrellas, and donning their supporter outfits, to take position at the Nedbank Green Mile official spectator zone, where they provide encouragement to runners as they take on this immense challenge, all the while being entertained by movement and sound.
'The only place to catch all the 2016 Comrades action is at the only official spectator point along the route, the Nedbank Green Mile. The Nedbank Green Mile has been designed to celebrate the essence of what it means to take part in the Comrades Marathon – courage, selflessness, humbleness, dedication and perseverance. In 2016 the Nedbank Green Mile is themed 'Green and Gold', and will see Kloof's Old Main Road transformed into a rejuvenating, ecofriendly, celebratory, community-orientated space alive in green and gold. It is the real story of triumph over adversity,' says Tobie Badenhorst, Head of Sponsorship and Cause Marketing at Nedbank.
The 2016 Nedbank Green Mile will be bringing in a host of KwaZulu-Natal-based entertainment acts, including DJs, bands, professional dancers, drummies, cheerleaders, local sports personalities and more. They'll be performing from 08:00 to 15:00 on race day, entertaining supporters throughout the spectator-friendly zone, and most importantly, encouraging runners as they embark on the final 26 km stretch home to the finish at Kingsmead Stadium in Durban.
For children, the secure Kids Entertainment Zone is open from 08:00, featuring fun-filled activities and entertainment acts like jumping castles, magicians, clowns, stilt walkers, balloon artists, puppet shows, face painting and sand art.
Throughout the day spectators can watch all the Comrades Marathon action live on big-screen TVs in the Nedbank Green Mile zone, with live commentary, picnic spots and grandstands located right alongside the route.
On site there will also be food-and-drinks stands to replenish hungry and thirsty spectators. All food and drinks in the Nedbank Green Mile are sold by local schools, churches and charities, with all profits retained by these organisations.
In line with Nedbank's commitment to greening the environment, all food and beverage packaging along the Nedbank Green Mile will be recycled.
'A major feature of the Nedbank Green Mile is its goal to involve and uplift the community. This is why all entertainment acts, support crews, and food and beverage vendors are sourced from KwaZulu-Natal. This year the Nedbank Green Mile will also be supporting a local children's charity, the Star Fish Foundation,' says Badenhorst.
The Nedbank Green Mile is open from 08:00 to 15:00 on Sunday, 29 May 2016. Entry is free and easy access can be gained from the M13 Hillcrest – Pinetown alternative highway travelling east towards Durban at the Pioneer offramp. Follow the sign boards or follow https://www.facebook.com/nedbanksport/or @nedbanksport on Twitter for more information.
Use the hashtag #NedbankGreenMile to join the conversation.
Nedbank is an official major sponsor of the 2016 Comrades Marathon.
The first Comrades Marathon took place on 24 May 1921, Empire Day, starting outside the City Hall in Pietermaritzburg with 34 runners. It has continued every year since then, with the exception of the war years 1941–1945, with the direction alternating each year between Pietermaritzburg and Durban, the so called up and down runs.
The Nedbank Green Mile is the only official spectator point along the marathon route, offering Comrades supporters a perfect vantage point to view all the race action. It is located along Old Main Road in Kloof and is just 26 km from the finish line in Kingsmead, Durban.
Entry into the Nedbank Green Mile Spectator Zone is free and festivities start at 08:00.
This year the 89 km marathon starts in Pietermaritzburg and ends in Durban on 29 May 2016.
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