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Philosophy

Nedbank’s commitment to sports development and the creation of opportunities for South Africa’s previously disadvantaged young sports people forms part of the bank’s broad holistic marketing philosophy, which revolves around the core elements of humanity: mind, body and soul. The mind is represented by Nedbank’s cultural initiatives through the Arts & Culture Trust, the body Nedbank’s sports involvement via The Sports Trust, and the soul depicts the conservation of the environment, by means of The Green Trust.

The essence of Nedbank Sport Affinity:
  • A positive vision of the future of South Africa.
  • The chance for Nedbank and its Nedbank Sport Affinity clients to contribute towards prosperity for all.
  • A chance to demonstrate compassion.
  • An opportunity to lead a better quality of life, and to enable others to do so.
  • An opportunity to be a role model to our families, colleagues and friends.
The Sports Trust aims to make a real and tangible difference to South Africans countrywide, and strives for success in all spheres of physical endeavour. Nedbank Sport Affinity represents a unique opportunity for every client to contribute visibly to the broader community and become involved with the issues of our society as well as to develop interests that are close to their hearts.

Credo of the Sport Trust

We have a vision of a future in which the sporting talent of our nation can be developed to the limit of individual ability. We are proud that we can contribute to the development and recognition of all South African sportsmen and women, and to the creation of a new sporting tradition in our country that reflects the shared endeavours and achievement of all its people - and on which later generations can build.

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Nedbank Limited Reg No 1951/000009/06, 135 Rivonia Road, Sandown, Sandton, 2196, South Africa. We subscribe to the Code of Banking Practice of The Banking Association South Africa and, for unresolved disputes, support resolution through the Ombudsman for Banking Services. We are an authorised financial services provider. We are a registered credit provider in terms of the National Credit Act (NCR Reg No NCRCP16).

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